Two brands. One woman. One purpose.

Elley Orem Collection began the way most real things do: out of necessity, not ambition. As a divorced mom, FeeBee built it while working full-time and raising two children on her own. Latchkey care cost as much as a car payment, so she drove older cars and kept a good neighborhood mechanic on speed dial. She saw what women couldn't find on any rack, and even if they had found it, there was rarely a budget for it. So she started designing the clothes herself, for the women fashion kept overlooking, and kept overcharging. The name itself carries that same meaning. Elley Orem is not a persona; it's her children's names, woven into the one thing she built to hold everything together.

Elley Orem Collection® is the work of designer FeeBee Baker, a practice built over more than 18 years of design, running alongside a corporate career, not a startup chasing a trend. She is also the founder of FeeBFit Wellness, her sister brand. FeeBFit helps her feel good on the inside; Elley Orem helps her look good on the outside. Same woman. Same story. Together, they are Making Menopause Sexy™.

Established in 2008, the house made its New York Fashion Week debut in 2017. Long before the runway, the discipline was already there: garments engineered to hold a woman's shape and honor her presence in every room she walks into.

FeeBee is not afraid of menopause. She is living it, designing through it, and letting it shape the brand right alongside her. As she changes, so does the work: bolder, more honest, more herself. This is not a brand that stayed still while she grew. It evolves because she does.

The rhinestone safety pin is our quiet reminder that we have to stick together, and that what holds us together doesn't have to be perfect to be strong. FeeBee designs for the woman in her prime: she belongs here, and this brand was built to remind her of it.

FeeBee is also the author of P.H.U.C.K. Menopause: Making Menopause Sexy™ (2025), the same voice, refusing to let this chapter be treated as a diagnosis.